The Echo Blog

The Echo Blog
How to use Echo to Grow Your Small Business

How to use Echo to Grow Your Small Business

Posted on 2017-06-29

 

If you read any sales book, blog or article – they’re all going to give the same advice: connect with your customers! But how do you do this? Your customers are busy and they probably don’t have the time to come in and give you a favourable review, or even to have an in-depth conversation about their day.

If you’re a business owner looking to make meaningful connections with your customers, then Echo Dashboard, for business owners, is absolutely for you. Here’s why.

Make meaningful connections

What is a meaningful connection? Traditionally, it was perhaps a long chat when helping a repeat customer, and little by little, getting to know them and making an impression. But it’s harder to define today, in our busy, digital world! It’s getting more difficult to connect with customers because everyone is time-pressed.

Enter Echo. Our loyalty program helps customers save money and gives business owners a new way to reward loyal customers through our mobile app. Customers can easily review your business, and even complete surveys so you can serve your customers better and grow your business.

Obtain powerful insights

Echo offers tools that give you insights about your customers, like what items certain people like and the age groups that frequent your business the most often. As a business owner, you can’t be there all the time, but Echo makes it easy to collect this information about customers so you can serve them better.

Other insights include customer gender and their time of entry. What you choose to do with this knowledge is completely up to you, but knowing your market can make all the difference when it comes to sales.

Customer integrated surveys are another valuable way to gain insights into your market using Echo. Filling out the short surveys will reward your customers with Echo rewards, so there’s an incentive for them to provide feedback. You create the surveys, so you get the detailed information that you want!

Utilize for promotion of sales  

Sales are meant to be a short-term solution to boost profits. But signs often don’t get the reach you need to really promote your business! On Echo, you can easily promote your sales on the platform. And best of all, both existing and new customers can see this promotion.

As any good business owner knows, it’s not all about getting new clients, but making sure your older ones are coming back as well!

Echo is the future of loyalty programs because as you can see, connecting with and getting to know your customers is one of the most important ways of driving sales! If you’re a business owner, it’s time to start attracting customers using Echo today.